Albanian tourism management - the future path to sustainable development
Author:Ph.D. Gorica Klodiana
JEL:
DOI:
Keywords:Tourism management;
Sustainable development;
Albanian tourism;
Tourism market.
Abstract:
Albania is recognized as a tourism
destination at the Mediterranean coast and
has a competitive position in the
international tourism market.
Sustainability and awareness for
environmental issues are major part of the
tourism development strategy in Albania.
There are a lot of reasons
explaining this strategy and how the
management must be driven in the way of
sustainability.
In Albania, efforts to make tourism
a more sustainable option have been
focused increasingly on a community
development approach, but an analysis of
the differences between traditional
community economic development and
community tourism development in the
case of our country, clearly shows that
tourism continues to be driven by levels
of government rather than community
interests.